DeepSeek, a Chinese artificial intelligence firm based in Hangzhou, specializes in creating advanced large language models. Established recently by High-Flyer's co-founder, the company has gained attention in the AI industry for its DeepSeek-R1 model. Impressively, DeepSeek claims to produce AI rivaling leading models like GPT-4 at a fraction of the cost and computing power. This achievement is particularly remarkable given the US sanctions on China for advanced AI chips, showcasing DeepSeek's innovative approach in the competitive AI landscape.